Nestlé's AI-Powered Digital Twins Transform Content Creation with Microsoft Azure
Microsoft Cloud shares how Aude Gandon, CMO of Nestlé, explains using Microsoft Azure and AI-driven digital twins for high-impact content creation.
Nestlé’s AI-Powered Digital Twins Transform Content Creation
Presented by Microsoft Cloud
Discover how Nestlé is revolutionizing its content creation process by deploying advanced AI-powered services hosted on Microsoft Azure. The approach uses digital twins on NVIDIA Omniverse to enable scalable, high-quality visual content generation for eCommerce and digital marketing channels.
Key Highlights
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AI-Driven Content Creation: Nestlé utilizes artificial intelligence to automate and accelerate the creation of digital product representations—so-called ‘digital twins’—improving speed to market and maintaining consistency across channels.
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Microsoft Azure Integration: The AI service is fully hosted on Microsoft Azure, providing scalable compute, reliability, and secure cloud infrastructure to support enterprise needs.
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Partnership with NVIDIA Omniverse: The underlying technology leverages NVIDIA Omniverse for complex 3D digital twin modeling, seamlessly integrating into Azure’s cloud platform for efficient workflow management.
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Business Impact: As detailed by Aude Gandon, Nestlé’s Chief Marketing Officer, this initiative transforms how the company produces content for consumer engagement, supporting both digital commerce and marketing teams with cutting-edge tools.
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